Most localization teams that adopt AI dubbing hit the same wall within a few months: the dubbing itself is fast, but everything around it is still manual. Someone downloads source files from the CMS, uploads them to a dubbing tool, waits, checks the output, emails a reviewer, waits again, downloads deliverables, renames them, and pushes them to the distribution platform. Multiply that by twelve target languages and a weekly release schedule, and the team spends more time moving files than managing quality.
The fix is not a faster dubbing engine. It is an AI dubbing API that lets you wire ingestion, order creation, quality control, human review, and delivery into one automated pipeline, with review gates where humans need to intervene and machine handoffs everywhere else. This article maps how to build that pipeline using Ollang's API, based on its documented capabilities.
Designing the Dubbing Automation Architecture
Before writing integration code, decide what your pipeline actually needs to do at each stage. A workable architecture has five layers:
- Ingestion, source video, audio, or scripts arrive from your CMS, MAM, or storage.
- Order creation, each asset generates dubbing orders per target language, with the right configuration attached.
- Processing and gating, AI dubbing runs, automatic QC scores the output, and orders that need human review are routed to reviewers.
- Event handling, your systems react to status changes without polling.
- Delivery, approved deliverables are exported and pushed downstream.
Ollang exposes the primitives for all five layers through a REST API authenticated with API keys. That authentication model matters for localization managers because it maps cleanly to how automation is usually deployed: a server-side service or CI job holds a key and acts on behalf of the team, without individual user logins in the loop.
For teams that prefer not to build against raw HTTP, Ollang publishes a TypeScript and Node.js SDK, which gives you typed request and response handling and reduces the amount of glue code your engineers maintain. Ollang also offers a hosted MCP server and Agent Skills, which let AI agents interact with the dubbing platform directly. If your organization is experimenting with agent-driven operations, for example, an internal assistant that creates orders or checks status on request, these give you an integration path that does not require custom API plumbing for every task.
The API supports programmatic file uploads, order creation, project management, revisions, QC, human-review requests, exports, and reruns. In other words, every step you would otherwise perform in a dashboard has an API equivalent, which is the precondition for full automation.
Uploading Assets and Creating Language Orders
Ingestion starts with file uploads. Ollang's documentation lists MOV and MP4 for video and WAV and MP3 for audio. Two additional input types are worth building into your pipeline:
- Timing references. SRT and VTT files can be supplied as supporting assets and used as timing references for dubbing. If your subtitling workflow runs ahead of dubbing, feeding those files in improves timing consistency between the two deliverables.
- M&E tracks. You can upload a clean music-and-effects track, or Ollang can extract or create one from the source. If your post-production team already produces M&E stems, uploading them directly avoids extraction artifacts and gives you cleaner final mixes.
There is also a TTS-first workflow that accepts a TXT script without a source video, useful for voiceover-only content where no source recording exists.
For catalog work, Ollang supports structured bulk uploads across project folders, the documented example permits up to 100 videos in a folder structure. Combined with the Folder → Project → Order hierarchy, this lets you mirror your own content organization: a series becomes a folder, an episode becomes a project, and each target language becomes an order.
Order creation is where per-language configuration happens. The create-order API supports explicit order types for AI dubbing, studio dubbing, closed captions, subtitles, and documents, so the same integration can drive your subtitle pipeline and your dubbing pipeline. Key parameters include:
- Target language, set per order, so a single ingestion event can fan out into one order per language.
- Translation-memory selection, attach the TM relevant to that content line, so recurring terminology and previously approved translations carry forward. For episodic content, this is the difference between consistent and drifting terminology across a season.
- Rush flag, mark time-sensitive orders for prioritization, which lets you encode your own SLA tiers into order creation logic rather than escalating by email.
- Callback URL, register where Ollang should send status events for this order (more on this below).
Projects can also carry glossaries, brand guidelines, voice instructions, character lists, and market-specific requirements as supporting assets, and instructions can be set globally, per folder, or per project. In an automated pipeline, you attach these once at the project level and every order inherits them.
